Scaling cross-border businesses with media for growth funding
Type
Panel Discussion
Date
May 26, 2022
Organised by
In collaboration with
Wolves Summit
Key Points
- Why is Southeast Asia becoming such an attractive market for European brands?
- What triggered the adoption of MFE investments?
- What are the key factors a startup should consider when raising media for equity in SEA?
- Who are the key players and how can you approach them to collaborate?
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Media for Equity investments have proven many times to be an effective vehicle for brands to grow revenue across Europe. In other fast-growing regions such as Southeast Asia, media groups are now starting to back international startups closing their first Media for Equity investments.
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