About the Summit
We welcome you to our invite-only summit for media leaders, founders, and investors shaping how brands are built and financed in the AI era.
This 6th edition, taking place in San Francisco on September 29, we're continuing a tradition that began in London in 2023.
We're bringing together leaders from total video, out-of-home, digital publishing, and retail media, alongside the VCs, CVCs, and family offices funding consumer brands, for conversations on opportunities beyond traditional ad sales, where AI is sending advertising dollars next, and the state of the consumer market.
Attended by Investors and Senior Executives
Agenda
9:30
Doors Opening & Refreshments
10:00
Welcome Remarks
Diana Florescu (CEO & Founding Partner, MFG)
Part I
The first part focuses on capital markets, where investment in consumer brands is heading, how private equity evaluates these companies, and what's actually transacting in the secondary market.
10:20
State of Consumer Internet Markets
An institutional perspective on where capital is moving, what investors are underwriting, and which business models are gaining or losing favor.
10:40
What Consumer Investors Are Underwriting Now
Leading consumer investors unpack the metrics, operating capabilities, and brand signals they use to distinguish promising companies from truly investable ones.
11:20
State of the Secondary Market
What is actually transacting in the secondary market, at what pricing, and what does that mean for management teams and investors in the room?
Jeffrey Hartlin (Partner, Paul Hastings LLP)
11:40
The Brand Signals That Built One of the Fastest Growing Wellness Company
12:20
Lunch & Networking
1:20
Live Case Study: The Deal Behind the Deal
KA-EX’s founder shares the story behind the brand’s US expansion, from the growth opportunity they identified to the partnerships that helped make it possible.
Pedro Schmidt (CEO & Co-Founder, KA-EX), Andrew Schnell (VP Corporate Strategy & Development, Sinclair Broadcast Group), Erica Meyer (SVP Media Investments & Operations, Evergreen Trading)
2:00
Inside the Trade: Televisa Univision's Media-For-Equity Playbook
An inside look at how TelevisaUnivision built its media-for-equity program from the ground up.
Rodrigo Lascurain (Principal US Growth and Venture Capital, TelevisaUnivision)
2:20
How AI is Rewriting the Creative Playbook
Featuring the work behind AI actress Tilly Norwood, this session explores how AI is expanding what brands and media companies can create.
Sarina Da Costa Gomez (Executive Creative Director, Particle6)
2:40
Beyond the Check
How strategic investors are combining funding with retail access, supply-chain infrastructure, media and influence to help consumer brands scale.
4:30
Closing Remarks
Speakers
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More speakers to be announced soon
Registration
MFG Partner
Pass
Pricing
Complimentary
For exisiting MFG media partners
Founder
Pass
Pricing
Complimentary
For founders or executives of fast growth startups (no VC firms)
Corporate
Pass
Pricing
$995
For corporate executives
Investor
Pass
Pricing
$1225
For VCs, CVCs and other capital allocators
For service providers interested in learning more about the summit, please contact partnerships@mediaforgrowth.co
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