Brittany Pietrosh
Group Sales Director, New Busines @ JCDecaux North America
With a 12-year career exclusively dedicated to the dynamic Outdoor Advertising Industry, I bring a well-rounded perspective cultivated through experience on both the buying and selling sides of the business. My advertising journey includes tenures at two major holding companies, Dentsu and GroupM, which afforded me a deep understanding of out-of-home (OOH) media planning, along with two renowned OOH Media Owners: Colossal Media, known for their impactful, hand-painted murals, and currently at JCDecaux, the world’s largest Outdoor Advertising company.
At JCDecaux, I spearhead the emerging Nurture Program in the US. This innovative initiative is specifically designed to support and empower start-ups by strategically leveraging JCDecaux's extensive network of OOH media. The JCDecaux Nurture program goes beyond traditional services by focusing on providing early-stage businesses with crucial visibility, enhanced brand awareness, and increased trust through impactful OOH campaigns, all strategically paired with valuable mentorship, data-driven insights, and value matching.